Insight: “Health ads, for trendy products (like flat tummy tea etc…) make me feel like staying healthy is difficult and expensive”
Strategy: We vandalised health product ads: don’t need fancy powders and teas to live healthy, just have a banana!
Insight: “Health ads, for trendy products (like flat tummy tea etc…) make me feel like staying healthy is difficult and expensive”
Strategy: We vandalised health product ads: don’t need fancy powders and teas to live healthy, just have a banana!
